Case Study : Travel Europe

Mission

  • Increase booking of trips to a Caribbean destination from UK and Germany.
  • Canadian base execution targeting global markets.
  • Time to go live : under 24 hours.

Strategies

  • Leverage programmatic DOOH to access office buildings & street digital boards in 4 key cities in UK and Germany.

Delivery

  • Over 375,000 impressions were delivered across +257 DOOH boards targeting professionals in London, Manchester, Berlin & Munich in Q4 2019.
  • Programmatic technology made it easy and efficient for the client to target global markets while executing from its Canadian office.

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