High Performance Publisher Ad Server
Multiplatform, connected and intelligent!
Atedra’s intelligent ad server offers several options allowing you to be innovativee in your ad placement in order to maximize opportunities offered by agencies and advertisers worldwide. This high performance ad server offers the following features:
- Multiplatform : Display, Video, Audio, Mobile, Tablet, Native, DOOH
- Connected to the programmatic ecosystem
- Smart optimizations
- Integration with AtedraDirect programmatic private platform
- Accurate geographic and behavioral targeting
- User friendly management interface
- Powerful inventory forecasting tool available to maximize future traffic
- Email alerts
- Rich creative management (HTML5, Image, Flash)
- Performance and priorities of campaign management
- Automated monitoring
- Statistics and detailed reports
- Optimization according to CTR, CPA, etc.
- Cost per mille (CPM)
- Cost per click reports (CPC)
- Cost per acquisition (CPL and CPA)
- Unified distribution of the campaign over time
- Frequency caps (visit / day / etc.)
- Competition exclusion
- Exclusive placements (2 or 3 banners on the same page)
- Programmatic cascade
- Priority channels
- Default Campaigns
- Campaigns with multiple creative units
- And so much more!
Contact us to learn more about what we have to offer.